Business Envisioning | Sustainability
Innovation & Sustainability led growth plan
Leading paper manufacturer
BRIEF TO PACKFORA
A leading Indian paper manufacturer entrusted Packfora with the task of helping them build a strong pipeline of innovation for growth, centered around sustainability.
PACKAGING STRATEGY
01
Market sizing & analysis to identify multiple segments for innovation
02
Sustainability framework for current & future packaging applications
03
Facilitation of the innovation process for client stakeholders to generate idea portfolio
04
Market potential estimation and execution roadmap for shortlisted innovations
PACKAGING DEVELOPMENT
01
Identification of technical & performance specifications for current packaging
02
Development of alternate paper and enhanced paper-based innovations to replace current
03
Technical action standards for the identified new innovations
04
Identification of ecosystem partners to develop and pilot innovation
Overall Benefits to the Business
Structured understanding and analysis of market and segments
Opportunities spanning multiple segments - packaged food, food service, home & personal care
Accelerated development of new packaging offering ideas and their requirement specifications
Strong portfolio of sustainability led initiatives
Strong portfolio of sustainability led initiativesRoadmap for innovation led growth - over 10 key ideas with INR 300 Cr+ revenue potential