Personal Care | Sustainability
Innovation & Sustainability Led Growth Plan
Leading Personal Care Brand
BRIEF TO PACKFORA
Deliver packaging innovation to meet global sustainability commitment with inclusion of PCR, while delivering cost savings and consistent product performance
PACKAGING INNOVATION
01
Designed an innovative multilayer Rigid plastics Jar
02
Developed a consumer-friendly Refill system
03
Sustainability mix framework for packaging application
PACKAGING DEVELOPMENT
01
Develop supplier network for executing the innovation
02
Scouting technology solutions (Mold and Manufacturing process innovation)
03
Develop a cost reduction matrix
Overall Benefits to the Business
Delivering to the global sustainability mission of the organisation by inclusion of upto 50% PCR
Reduction of fossil based packaging material up to 50% with increased use of PCR
Up to 20% cost reduction to enhance brand margin
Ecommerce-ready pack